Working With Agility Case Study :
Agility for Digital Transformation
A leading financial institution, traditionally focused on Retail Transactions, recognized the need to shift its business model to keep pace with technological advancements and evolving customer expectations. The company aimed to transition from its current capability in Retail Transaction (focused on Knowledge, Processing, Procedure, and Technology) to Payment & Transaction Banking, with a focus on digital platforms, internal process improvements, and positioning itself as a preferred employer and service provider.
The transformation required more than just technological upgrades; it demanded a significant shift toward digital mindset, agility, efficiency, and creativity. The organization identified that its workforce needed to develop these capabilities through targeted interventions.
Approach
To achieve this, the institution partnered with Vanaya to implement a brain-based coaching intervention, which focused on changing the organization’s way of working and operational mindset. The intervention was designed in two core phases:
Seamless Innovation Challenge aimed to cultivate a more innovative and agile workforce capable of embracing digital innovation. The intervention focused on encouraging the workforce to adopt more innovative, seamless, and efficient approaches in their day-to-day operations.
Seamless Process Improvement focused on enhancing internal processes to boost efficiency and collaboration.
The group during the intervention sessions were formed based on participants’ brain patterns, targeting key areas for improvement. The data revealed that the Simplicity and Experimental domains posed the greatest challenges for Group Heads (GH) and Division Heads (DH), while the Collaborative and Empathy domains were the most difficult to develop during the process.
Transformation
The brain-based coaching intervention led to significant shifts in both individual mindsets and organizational way of working:
Employees demonstrated increased capabilities in innovation and agility, embracing digital platforms and processes.
The institution saw marked improvements in internal collaboration and the ability to experiment with new processes and strategies.
The Seamless Innovation Challenge provided employees with tools and frameworks to think more creatively and embrace change, while the Seamless Process Improvement initiative improved operational efficiency.
The brain scans from the Neurometric assessments provided concrete data showing how employees’ brain patterns changed over time, especially in areas such as Simplicity and Experimentation, which saw the most development among leadership teams.
Business Impact
The impact of the Digital Transformation was multifold:
Operational Efficiency: The company’s internal processes became more streamlined, leading to better resource allocation and faster decision-making.
Enhanced Innovation: Employees embraced a culture of experimentation, resulting in the development of new, digital-first products and services that leveraged internal platforms.
Employee Engagement and Development: The brain-based coaching intervention empowered employees to develop digital mindsets, fostering a workplace culture of creativity, agility, and collaboration.
Customer-Centric Approach: The transformation positioned the company as a preferred partner for clients, both internally (as a preferred employer) and externally (as a preferred financial service provider), aligning the company’s offerings more closely with customer needs.
Ultimately, the shift towards a Tech-Fin Future Vision with a focus on customer-centricity and process improvement allowed the company to strengthen its market position and improve its ability to innovate in a highly competitive digital landscape.
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